Brand

Prompted brand guidelines

Everything you need to show Prompted correctly in articles, decks, partner pages and event material. Use these assets to refer to us, not to suggest we endorse you.

Download brand assets (.zip, 454 KB)Press and media

prompted

Naming

Say it the same way everywhere

The company and the product are both called Prompted. Our website is promptedbrand.com. Write the name the same way in every language.

✓ WritePromptedOur name. One word, capital P.

✓ Writepromptedbrand.comOur website, always lowercase. Use it when you link to us.

✓ WriteAnswer engine insights, AI AdsProduct areas in sentence case, as they appear in the app.

✕ Avoidprompted · PROMPTEDLowercase is for the logo only; never all caps in text.

✕ AvoidPrompted.comNot our domain. Write promptedbrand.com.

✕ AvoidPrompted AI · Prompted Inc.No added words after the name.

Logo

The wordmark and the cursor

Use the files as they are. Don’t redraw, re-space or recolour them. The wordmark is the default; the icon is for small, square spaces.

prompted

Wordmark on darkDefault. Use it whenever you can.

SVG PNG

prompted

Wordmark on lightFor white pages and print.

SVG PNG

Icon on darkAvatars, favicons, app icons.

SVG PNG

Icon on lightWhen the ground is white.

SVG PNG

The cursor is the logoThe bar after "prompted" is a text cursor: the moment before an answer is written. It blinks on screen (1.1 s) and stands still in print, in email and when reduced motion is on.

Clear space

prompted

xxxx

x = the height of the cursor. Keep at least x free on every side; nothing else goes inside that space.

Minimum size

promptedWORDMARK · 96 PX / 25 MM

pICON · 24 PX

Below these sizes the cursor turns into a smudge. Use the icon instead of the wordmark when space is tight.

Please don’t

prompted

Don’t stretch or squash it

prompted

Don’t recolour it

prompted

Don’t remove the cursor

prompted

Don’t add outlines or shadows

prompted

Don’t place it on busy images

Prompted Brand

Don’t retype it in another font

Colour

Dark ground, one glow

Prompted is dark first. Ink is the ground, white carries the words, and cyan is the glow that points at what matters.

Ink

The ground for almost everything we make.

#05060ARGB 5, 6, 10

White

Words, numbers and the wordmark on dark.

#FFFFFFRGB 255, 255, 255

Glow cyan

The cursor, the glow and the one thing that matters.

#4CE0FFRGB 76, 224, 255

How much of eachMostly ink, some white, a touch of glow

Ink 70%White 22%8%

Supporting colours

Violet

Second glow colour, in gradients with cyan.

#7B5CFFRGB 123, 92, 255

Cyan on light

Cursor and accents on white grounds.

#00C8F8RGB 0, 200, 248

Deep cyan

Accent-coloured text on white (readable).

#0188ABRGB 1, 136, 171

Surface

Cards and panels on the ink ground.

#0B0D14RGB 11, 13, 20

Signals in the product only, never in marketing art

Success

Gains and healthy states.

#3DF5A8RGB 61, 245, 168

Warning

Needs attention soon.

#FFB547RGB 255, 181, 71

Danger

Losses, errors, wrong facts.

#FF6B8ARGB 255, 107, 138

Typography

Four typefaces, four jobs

Each typeface has one job. Mixing them up is the quickest way to make something look off-brand.

Sora 600Wordmark only

prompted

Tracking −0.045em. Never use it for headlines or body text.

Space GroteskHeadlines and big numbers

Be the answer. 41.2

Weights 500–700. Tight tracking on large sizes.

GeistInterface and body

We asked four AI engines 186 questions your customers ask. Here is where you stand, and what to fix first.

Weights 400–600. Body at 15–17 px, line height 1.6.

Geist MonoLabels and data

VISIBILITY 41.2 ▲ 3.0
CHATGPT · GEMINI · PERPLEXITY

Uppercase eyebrows, table headers, figures.

All four are free on Google Fonts. Fallbacks: system-ui for Geist and Space Grotesk, ui-monospace for Geist Mono.

The glow

Light that points at the answer

The glow is our signature, so it has to stay rare. When everything glows, nothing does.

YOUR AI VISIBILITY41.2▲ 3.0 since you started

One glow per viewThe rotating glow border goes on the single most important thing: the headline number, the selected item or the main panel.

Glow means “look here”Use it on the primary button and on what changed. Never on body text, logos of other companies or decoration.

Light theme keeps the colourOn white, cyan stays vivid as a fill or line; text in the accent colour uses the deeper #0188AB so it stays readable.

Screenshots

The product, ready for your article

High-resolution screenshots of the main views. Always show them inside a frame with some ink around them, never cropped edge to edge.

VISIBILITY41.2 ▲3.0

RANK#4 ▲1

CITATIONS312 ▲18

OverviewVisibility against competitors

PNG

LEADERBOARD · ALL ENGINES

[Competitor A]71

[Competitor B]58

[Your brand]41

[Competitor C]29

Answer engine insightsWho AI recommends, by engine

PNG

Comparison page for “best [category]”+8 pts

Fix wrong shipping fee in Gemini+6 pts

Get listed on [review site]+3 pts

Unblock GPTBot in robots.txt+2 pts

OpportunitiesRanked fixes with estimated gain

PNG

The best [category] in 2026

AEO SCORE

Content editorWriting with the AEO score

PNG

Screenshots show sample data. Use them as they are; don’t edit them to show results we didn’t produce. Light-theme versions are in the asset pack.

PRESSWriting about Prompted?The press kit, company description, founder photo and press contact are on the Press page.

Go to Press →